# Survey Maker for Customer Feedback and Research

> A survey maker is a tool for building questionnaires that people answer online. With Vonza Forms you start from a survey template, add rating, scale, matrix and ranking questions, share one link, and read every answer and drop-off in the same place.

## What is a survey maker?

A survey maker lets you write questions, share them as a link or on your website, and collect the answers in one table instead of a pile of emails.

A customer feedback form is the most common kind: a short survey sent after a visit, a purchase, a course or an event, asking how it went and what to improve.

In Vonza, surveys are forms. You use the same builder, themes and logic as every other form, and the answers sit next to your contacts, emails and sales.

| Block | What it asks | Good for |
| --- | --- | --- |
| Rating | Stars, hearts or numbers, from 3 to 10 points | How was your coffee, the venue, the instructor |
| Linear scale | A number on a scale, such as 0 to 10 | How likely are you to recommend us |
| Slider | A number picked on a slider | Budgets, percentages, amounts |
| Matrix | A grid of rows and columns, up to 30 × 10 | Agree or disagree statements in one block |
| Ranking | Put up to 20 options in order | Which features matter most |
| Picture choice | Pick from pictures | Menus, designs, products |

[See every block in Vonza Forms](https://vonza.net/forms)

## Survey templates to start from

Finished surveys with real questions, a designed look and a thank-you screen. Pick one, change the words, publish.

- **Café feedback**: A warm cover photo, a 0 to 10 recommend question and a star rating for the coffee.
- **Product feedback survey**: Two short pages for product research: how often people use it, the features that matter and overall satisfaction. [Product feedback survey template](https://vonza.net/form-templates/product-feedback-survey)
- **Customer satisfaction**: A short CSAT survey: satisfaction from 1 to 5, whether you solved the problem, and one thing to do better. [Customer satisfaction survey template](https://vonza.net/form-templates/customer-satisfaction-survey)
- **Event feedback**: A post-event survey with an overall rating, the best session, what worked and whether they would come again.
- **Employee pulse survey**: A one-minute team pulse that asks for no name or email: mood this week, workload and support.
- **Course evaluation**: End-of-course ratings for the content and the instructor, the pace, a 0 to 10 recommend question and comments. [Course evaluation form template](https://vonza.net/form-templates/course-evaluation-form)

[Browse all form templates](https://vonza.net/form-templates)

## See where people leave, not just who answered

Every survey has its own Analytics page, over the last 7, 30 or 90 days.

- Views, starts, completion rate and the average time to finish.
- A funnel from opening the survey to sending it, and the page where most people leave.
- Where people came from: direct, search engines, social, email, embedded on a site or other sites, and on which device.
- How often each question is answered, so you can spot the one people skip.
- Export responses to CSV or Excel, or download any single response as a PDF.

## Everything a survey needs

Built into every Vonza form, so a survey is never a separate tool.

- **One question at a time**: Each question gets its own screen with Enter to continue, and an optional welcome screen.
- **Logic that skips**: Show or hide questions, skip to a later page, or end early on a different thank-you screen.
- **No name unless you ask**: Leave out the name and email questions and responses arrive without them.
- **Pages and progress**: Split a long survey into pages, with steps or a percentage at the top.
- **Respondents become contacts**: Everyone who leaves an email becomes a contact in your CRM, tagged as you choose.
- **Statuses and notes**: Mark each response New, In progress or Done and leave notes only your team sees.
- **CSV, Excel and PDF**: Export every response, or a selection, and download any one of them as a PDF.
- **30 languages**: Offer a survey in up to 10 languages, translated with AI, with right-to-left text supported.

[How Vonza CRM keeps every contact](https://vonza.net/crm)

## How to make a survey in Vonza

Three steps from a blank page to your first answers.

1. **Start from a template**: Pick a survey template, or describe the survey in a sentence and Vonza AI writes the questions (it uses AI credits).
2. **Add your questions**: Drop in rating, scale, matrix or ranking blocks, add logic, and turn on One question at a time if you want it to feel like a chat.
3. **Share it and read the results**: Publish and share the link or QR code, or embed the survey on your site, then watch answers arrive in Responses and Analytics.

[Vonza AI form builder](https://vonza.net/ai-form-builder)

[Scored quizzes](https://vonza.net/quiz-maker)

## Questions about making surveys

### What is a survey maker?

A survey maker is a tool for writing questions, sharing them online and collecting the answers in one place. In Vonza, a survey is a form, so it uses the same builder, templates, logic and analytics as every other form.

### What question types can I use in a survey?

Rating (stars, hearts or numbers), Linear scale, Slider, Matrix, Ranking, Picture choice, Multiple choice, Checkboxes, Dropdown, Yes / No, and short or long answers, along with more than 40 blocks in all.

### Can I run an NPS survey?

You can ask the question. Add a Linear scale from 0 to 10, such as “How likely are you to recommend us to a friend?”; the Café feedback and Course evaluation templates start with one. Vonza does not work out an NPS score for you, so export the answers to CSV or Excel to calculate it.

### Can people answer a survey anonymously?

Responses only carry a name or email if your survey asks for one. Leave those questions out, as the Employee pulse survey template does, and responses come in without them. The response still shows the device used and where the visitor came from.

### Can I show one question at a time?

Yes. Turn on One question at a time and each question gets its own screen, with Enter to continue and an optional welcome screen. Questions that take one tap move on by themselves.

### How do I see the results of my survey?

Responses lists every answer, with filters and a search. Analytics shows views, starts, completion rate, average time, where people leave on each page, sources, devices and how often each question is answered. You can export to CSV or Excel at any time.

### How do I send a customer feedback form?

Every survey has its own link and QR code. Paste the link into an email or a message, print the QR code at the counter, or embed the survey on your website inline, as a popup or as a slide-in.

### Can I offer my survey in other languages?

Yes. Pick up to 10 of 30 languages for a form and translate it with AI (it uses AI credits). Visitors see the language their browser prefers, or the one in the link, and right-to-left languages are supported.